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IBM Unica Campaign V8.5 Sample Questions:

1. A specialist is required to create an offer which can have multiple offer versions. While creating the offer template, what components need to be included to ensure that this is possible?

A) Hidden Attributes
B) Parameterized Attributes
C) Static Attributes
D) Custom Cell attributes

2. A user wants to map a new table into a flowchart which only has one base table. This new table does not have a common field with the base table. What is the easiest way to map this new table into the flowchart?

A) Have the database administrator create a view which is an amalgamation of the base table and the new table.
B) Have the database administrator add a column to the new table which is common to the base table.
C) Map the new table in at a new audience and then use the audience process in a flowchart to switch to the correct audience key.
D) Map this new table as a dimension table to another dimension table (already mapped to the base table), that share a common field.

3. A Unica Campaign user wants to create and save a derived field expression in order to reuse it in future campaigns. Which of the steps below is correct to achieve this task?

A) Unica Campaign automatically saves each derived field that is created and used in a Campaign flowchart.
B) Create and save the derived field expression in a text editor for future reference.
C) Create and save the derived field expression in the Stored Derived fields directory from the Options menu.
D) Create and save the derived field expression in the Stored Macros directory from the Options menu.

4. In a Unica Campaign deployment involving proxy servers, each Campaign user in the Marketing Platform, is required to set authentication credentials (user name and password) as a data source to connect to the proxy server. Campaign requires this data source to be named as:

A) Secure
B) Proxy
C) Redirect
D) Virtual

5. Unica Platform needs to be integrated with a Directory Server. What can be done to make this happen?

A) Individual customization with Platform is needed.
B) Use the built-in Platform login methods.
C) Use Active Directory or an LDAP solution.
D) Use a Content Server Management solution.

Solutions: