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Salesforce AP-217 Exam Syllabus Topics:

Salesforce Media Cloud Accredited Professional Sample Questions:

Question 1

A Consultant needs to see the performance trend of the ad inventory sold in June of the last five years and use this information as input for campaigns next June.
Which two optional add-on Salesforce reporting components can be coupled with Media Cloud Advertising Sales Management (ASM) to gather, correlate, and present historical ad campaigns data for better decision making at the beginning of the sales cycle?
Choose 2 answers

A. Marketing Cloud Intelligence
B. CRM Analytics
C. Tableau
D. Ad Manager

Question 2

A Sales Executive creates a quote. When the quote status is changed to Client Approved, it should automatically be submitted for approval. The approver needs to be a queue instead of an individual Salesforce user.
How can this be achieved in the system?

A. Invoke Approval Process created on a custom object having lookup to Quote and keep Queue as Approver.
B. Invoke Approval Process created on individual QuoteLineItem and keep Queue as Approver.
C. Invoke Approval Process on Quote and keep Queue as Approver.
D. Invoke Approval Process created on Opportunity linked to the Quote and keep Queue as Approver.

Question 3

A client is looking to adopt a new CRM solution to sell advertising products, starting with their Digital Content line of business. They sell standard digital ad products (digital banners, video inserts).
Using Media Cloud Advertising Sales Management (ASM), what is the most efficient approach for modeling these products?

A. Create the required characteristics of the products in the Product object and configure the required products using the Product page layout.
B. Create a new Salesforce object for the Digital Ad Products specifications, link that object to the Product2 object, and configure the required products using the Product page layout.
C. Configure an OmniScript that will retrieve the products from Google Ad Manager and will be used in sales processes.
D. Configure a product using Product Designer and associate the product to an Ad Space Specification.

Question 4

An Ad Ops team needs to ensure an order created by the Sales Executive is submitted to the downstream ad servers for fulfillment. Order items used within these orders are linked to commercial products and this entire order goes through the Industries Order Management process for fulfillment.
How should the Ad Ops team use the out-of-the-box product with product code: VPL-MEDIA-CLASS in this entire process?

A. As Root product in a product bundle with child commercial products
B. As Parent class of any commercial product
C. As corresponding technical product of a commercial product in a decomposition relationship
D. As Object type of a commercial product

Question 5

Which two objects should a Consultant ensure the user has write access to, for the Seller to create media plans for Digital products using the Advertising Sales Management (ASM) Create Media Plan OmniScript?
Choose 2 answers

A. Order
B. Ad Quote Line
C. Media Content Title
D. Quotes

Solutions: